Session 4A

Session 4A
"Towards a Data-driven Company - the Journey at L'Oréal"

Becoming a data driving company takes to bring together, at the same speed,  a set of capabilities going from data ownership to data platform to cultural change. Building these foundations requires long term view and strategic plans while delivering value from day one. In 2019, L’Oréal launched a company-wide tech and data transformation to invent the beauty of the future while creating the company of the future. The data transformation led by the group CDAO is a key contributor to the BeautyTech transformation bringing together business, technology and governance to deliver the best data, analytics and AI solutions to L’Oréal. The chivpresentation will cover the aspects of this transformation, the achievements and challenges.